Websites for trades

Web design for tradesmen and trade businesses anywhere in the UK. One page for each job. Your number one tap away. Set up for Google from day one and owned by you. No jargon, no lock-in.

THE PROBLEM

Web design for tradesmen. Why your website matters

Word of mouth only stretches so far. When someone searches for your trade and their town at 8pm, they ring the firms that look the part and are easy to call. The rest don’t get a look in.

  • Somewhere to be found when people search

    "Electrician near me" gets around 74,000 searches a month across the UK, for all electricians combined (Google Keyword Planner, October 2025 to September 2026). Your website is where you answer searches like that.

  • You look as professional as your work

    A tidy, modern site signals you're trustworthy before they've even called. A dated one can make people doubt you before they've called.

  • It's easy to call and quote you

    Click-to-call, quote forms and your service area front and centre, so enquiries are one tap away.

  • You own it

    Unlike a directory listing or social page, your website is yours. No lock-in, no platform pulling the rug.

Quick Enquiry
Free website review.

Send us your trade and we'll tell you straight whether a new site is worth it for you.

We reply within one business day.

OWN IT OR RENT IT

Your own website or a lead site?

A lead site

Lead sites send you jobs. You pay for the leads, and some you never win. The ones you do win often come down to who’s cheapest. Your profile sits on their site, under their rules.

Your own website

Your own website works the other way round. People who find you ring you direct. Nobody else is quoting off the same enquiry.

You don’t have to pick one or the other. But only one of them is yours to keep.

Free builders and AI tools will get you online too. Before you pick one, check who owns the domain and what happens if you stop paying or leave.

WHAT IT NEEDS

What should a trade website include?

A trade website doesn’t need bells and whistles. Here are the eight things we plan into a trade site.

A page for each job you do

Every job you want more of gets its own page. Someone after an EICR and someone with a leaking roof want different answers.

A page for each town you work in

One page for each town you want work from. We write each one around the jobs you do in that town.

Your accreditations shown clearly

Gas Safe, NICEIC, NAPIT or your trade body. Near the top of the page, not lost in the footer.

Reviews from real customers

Your Google reviews, shown on the pages where people are deciding who to ring.

Photos of your own jobs

Real jobs, not stock photos. A before and after says more than a paragraph.

A tap to call button on every page

Your number at the top of every page. A short quote form for people who’d rather not ring.

Set up for Google from day one

Clear page titles and headings for every job and town. Quick to load, built for a phone screen first, on UK hosting we set up for you.

You own it

Your domain, your hosting and your words, all in your name. Need a change later? Message us.

BY TRADE

Websites for your trade

Every trade has its own jobs, its own customers and its own questions. Pick yours.

Websites for plumbers and heating engineers

Boiler work, emergencies, bathrooms and landlord gas certificates are separate jobs with separate customers. Each one gets a page, with your Gas Safe registration where people can see it.

Websites for plumbers

Websites for electricians

EICRs, EV chargers, rewires and commercial work, each with its own page. NICEIC or NAPIT up front, and a section that answers landlords’ questions.

Websites for electricians

Websites for roofers

Repairs, flat roofs, guttering and new roofs are very different jobs. A roofing site needs a page for each and plenty of before and after photos.

Websites for roofers

Builders, landscapers and other trades

Same approach, built around the jobs you do. Ask for a free website review and we’ll tell you what your site needs.

Get your free website review

OUR WORK

Trade websites we've built

We keep our clients’ names off our site. Here are three trade websites we’ve built and what each client said in their Google review.

Plumbing and heating, Leicestershire

A new site built from scratch, with its own page for each main service.

“SearchHawk did a fantastic job designing and building my website from scratch. Quick turnaround time and kept informed throughout. Would definitely recommend”

Plumbing and heating client, Leicestershire. Google review, March 2026

Electrical, West Midlands

Domestic and commercial work. The site has a page for each main service, including EICRs, fuse boards and EV chargers.

“I was thoroughly pleased with his exceptional service, his wonderful interaction and couldn’t sing his praises enough. He delivered exactly what we wanted with lots of provisions for additions and changes later on.”

Extract from a Google review. Electrical client, West Midlands, November 2025

Building and roofing, Leicestershire

A builder and roofer. We built their website and kept looking after it once it was live.

“Even after the site went live, he continued to support us. He recently flagged an issue we weren’t even aware of and got everything sorted before it became a problem.”

Extract from a Google review. Building and roofing client, Leicestershire, June 2025

WHY SEARCHHAWK

Why trades work with us, not a generic agency.

We build websites for trade businesses. Before we plan a single page, we look at what your customers search for.

Local first

We don’t do generic. We research your area, your competitors and your customers before we recommend anything. Your market is specific. Your plan should be too.

Real access

You get a person, not a process. A direct number and fast replies. We’re an extension of your team, not a supplier you email and hope.

We write the words

Our team writes every page. You read it before it goes live.

Education

We don’t just do the work. We bring you with us. You’ll always understand what we’re doing and why.

Transparency

You should always know where your money is going and what it’s doing. No confusing reports, just clear honest numbers every month.

No long lock-ins

Rolling monthly contracts after the build is delivered. If we’re not earning our place, you don’t owe us anything past notice.

THE PROCESS

How a build works

1. The conversation

A conversation about what you do, where you work and which jobs you want most.

2. The research

We look at what people search for in your towns and what other trades near you have online. Then we plan the pages.

3. The build

We write it and build it. You send photos of your work and tell us what needs changing.

4. Going live

Your site goes live on your own domain, in your name. We aim to have a new build live within six weeks.

How it works

What a trade website looks like with us

Built around what your business needs next.

Every trade website we build starts the same way. Fast, set up for Google and built so people can call you in one tap. Where you go from there depends on where your business is right now. We work that out together on your free forecast, not from a menu.

"I just need a proper website."
You want to look professional and be easy to call, without paying for ongoing marketing yet.
We build you a fast website that works on a phone and makes it easy to call you. Yours to keep, no lock-in.
  • Fast website built for phones, with your number one tap away
  • Set up for Google in your towns from day one
  • Quote forms and click-to-call built in
  • You own it. No lock-in
"I want the website to actually bring in work."
You're ready to invest. You want calls coming in now and something that lasts.
Website, SEO and Google Ads working together. Ads can bring calls in sooner. SEO builds for the long term.
  • Everything in the website-only build
  • Google Ads set up and managed
  • Local SEO planned alongside the ads
  • A monthly call on where your next jobs come from
Every enquiry tracked, by channel
"I want to build for the long term."
You're playing the long game. You'd rather build something you keep than pay for every click.
We build the website, then lead with local SEO, Google Maps and content built around what your customers search.
  • Fast website, set up for Google and built for phones
  • Local SEO across Google and Google Maps
  • Google Business Profile management
  • Content built around what your customers search
Every enquiry tracked from day one

No lock-in. You own the website. If we're not bringing you work, you don't owe us anything past notice.

COMMON QUESTIONS

Questions about web design for trades

How much does a trade website cost? +
It depends on the size of the site and how many towns you cover. We'll give you a clear, fixed quote after your free website review. Written down, with no padded extras and no surprise invoices.
How long does it take to build my website? +
We aim to have a new site live within six weeks. That's an aim, not a promise. We'll give you a realistic timeline before we start.
Will I be tied into a contract? +
Not unless you want one. A rolling monthly contract is always on offer. If you're on a monthly plan for hosting and support, you can stop when you like. You stay because it's worth it, not because you signed something.
Do I own the website? +
Yes. Your domain, your hosting, your words and your photos. It's not a rented profile on someone else's platform. If you ever move on, the website goes with you.
Do you build websites for trades outside the West Midlands? +
Yes. We're based in Hinckley in Leicestershire and we build for trade businesses anywhere in the UK.
Will my website show up on Google? +
Every site is set up for Google from day one. Each job and town gets its own page with a clear title. It loads quickly on a phone. That gives Google what it needs to understand what you do and where. Where you appear depends on how many other firms want the same work. In busier towns, ongoing SEO or Google Ads can help, and we'll tell you straight if it's worth it.
Will a website bring in work on its own? +
Not on its own. A website gives the people who find you a clear reason to call. Your Google profile, your reviews and SEO are what put it in front of them. SEO for tradesmen
Do I need to write the words myself? +
No. We write every page. You read it, and tell us if anything's off. All we need is your photos and a chat about your services and towns.
What if I already have a website? +
Sometimes your current site is fine as it is. If so, we'll say so rather than sell you something bigger. Other times a small change on your current site is enough, or a rebuild is worth it. The free review shows you which.
Can you handle hosting, email and changes? +
Yes. We set up UK hosting and your domain in your name, plus professional email addresses, so it's all in one place. Need a change later, like a new service or fresh photos? Message us. If you're on a monthly plan with us, small changes are included.
Which website builder is best for tradesmen? +
The tool matters less than what goes on it. A page for each job, your towns, your reviews and real photos. We build on WordPress, write the words and hand you the keys.
Should I use a lead site like Checkatrade instead? +
Your choice. Lead sites can help when it's quiet, but the enquiries and reviews you get there stay on their platform. A website and Google profile in your name stay yours, whatever you decide about lead sites.

Websites for trades across the UK

We build websites for tradesmen and trade businesses all over the UK. Plumbers, electricians, roofers, builders, landscapers and heating engineers. We’re based in Hinckley in Leicestershire. Where you are doesn’t change how we work.

A good trade website isn’t about the biggest budget. It’s about having a page for the right jobs in the right towns, then making every enquiry easy to send.

See if a new website is worth it

Tell us your trade and your towns. We’ll review what you’ve got, or show you what we’d build. No pitch, no pressure. If a new site isn’t the right move yet, we’ll say so.